Jul 29, 2022
My group (Aaron Johnson, Kezia Fortune, Ian Down and Holly Copeland) and I during our second year at Bournemouth University, did research on Promax UK as part of the Work In Media Industry (WIMI) unit. The report below is what we found about the company's place in the wider UK and media industry, business model, employment structure, job roles, advertising and marketing strategy, production award shows, revenue models and our SWOT analysis of the company.
Please feel free to download the report here and contact me if you have any questions. Hope you enjoy it.